Marentette Architects
Full-scale, modern branding program for an old-school architecture firm.
Project Details
ONLINE: MarentetteArchitects.com
Offerings
- Situation Analysis
- Brand Evaluation
- Brand Strategy
- Brand Messaging
- Naming
- Logo & Visual Design
- UX/UI Design
- Web Development (in progress)
Challenge
Having been in the industry for over 30 years, this architect has been offering his expertise to a plethora of projects, and until now, his business has been completely through referrals. Marentette was ready to target new markets by creating a more up-to-date, marketable and premium brand, plus an online presence to attract organic leads and develop a consistent pipeline for larger projects. This is a highly competitive market and as such we were tasked with finding what truly set him, his firm, and his approach apart.
Solution
A boutique sized firm with a personal touch that cuts through the red tape. Our insights revealed consensus across the board of Marentette’s unwavering commitment to his clientele, his compassion, and his love for the work; not to mention his meticulous attention to detail. It was also found that his works consistently fosters positive change in communities and endearment from their population. With a legacy in the industry and a knack for policy, we positioned the firm as one that will transform a client’s ideas into a beacon of progress, while they handle the red tape. Marentette Architects — Beyond Building.