This project was aimed at optimizing SKY's Interactive Voice Response (IVR) system to aid in promoting self care via their online E-Care platforms. After extensive research regarding ideal IVR environments, customer satisfaction surveys and effective marketing through personal persuasion we concluded with a very simple and cost-effective approach to optimizing SKY's IVR messaging.
NOTE: This project was conducted under NDA. Please contact us for further information.
Tasks included: Design research. Storyboarding. Scripting. Prototyping.